Technical Advice
Photos should be saved at appropriate pixel sizes and 72 dpi resolution. Image quality can be set lower than 100 to create even smaller files. You may see significant loss of image quality below 60.
Accessibility Notes
Images must have no text, if there is text it needs to be looked over by the Web Team. Images must have a meaningful alt tag (description) OUCampus enforces this.
Standards Notes
Images must not only adhere to the accessibility notes above, but must also follow the image ratios and sizes laid out below. Images must also be of quality, not stretched, or pixelated. The imagery on our site is colorful and well-lighted, with engaging subject matter. We do not use black and white or sephia toned images.
Logos
No logos, except accreditation logos in templated places 200 px wide, if there is one, run it by the Web Designer or email Web Team.
Directory Images / Professional Portraits
Please see our detailed specifications on our portrait specifications page.
Slideshows
Slideshow images are mostly free-reign.
Image Ratio
Most images on the website are either 4:3 or 16:9 ratios. The majority of images are landscape, or horizontally-oriented. This is encouraged over using portrait or vertically-oriented images.
Image Sizes
Here are some of the standard sizes used on the website.
Directory Detail Default Image
810x456
Callout Default Image - Single, Double and Three Up
640x360
Callout Image Bleed Objects for Carousels
1280x720
Directory Image Default
250x375 2:3 dimension