This four-year plan serves as a sample to provide students with a clear path to graduation. A student’s path may differ from this example. Students are encouraged to consult with their faculty advisor each semester to ensure appropriate course selection.
Bachelor of Science in Marketing
Fall
Course |
Credits |
ENG112 English Composition |
3 |
MTH 111 College Algebra |
3 |
Gen Ed Social Science |
3 |
Gen Ed Natural Science |
3 |
Gen Ed Humanities |
3 |
GEP 100 Academic Planning Seminar |
1 |
Total |
16 |
Spring
Course |
Credits |
CIS 217 Fund. of Business Computing |
3 |
MTH 221 Business Calculus |
3 |
Gen Ed Natural Science w/ Lab |
4 |
Gen Ed Social Science |
3 |
Gen Ed Fine Arts |
3 |
Total |
16 |
Fall
Course |
Credits |
ACC 281 Financial Accounting |
3 |
ECN 201 Microeconomics |
3 |
Gen Ed Foreign Language |
3 |
Gen Ed Fine Arts w/ Performance |
3 |
Gen Ed Oral Communication |
3 |
Total |
15 |
Spring
Course |
Credits |
ACC 282 Managerial Accounting |
3 |
ECN 202 Macroeconomics |
3 |
ECN 204 Business Statistics |
3 |
Gen Ed Diversity or Other World |
3 |
Gen Ed Humanities/Perspectives on Gender |
3 |
Total |
15 |
Fall
Course |
Credits |
ECN 304 Intermediate Statistics |
3 |
BUS 345 International Business |
3 |
BUS 335 Principles of Marketing |
3 |
BUS 361 Prod. & Operations Mgt. |
3 |
BUS377 Business Communication |
3 |
BUS389 Business Careers Seminar |
1 |
Total |
16 |
Spring
Course |
Credits |
BUS 325 Principles of Finance |
3 |
BUS 366 Organizational Behavior |
3 |
BUS 375 Business Law |
3 |
BUS 378 Business Gov’t & Society (Gen Ed: Contemporary Issues) |
3 |
Marketing Elective |
3 |
Total |
15 |
Fall
Course |
Credits |
BUS 441 Marketing Management |
3 |
Marketing Elective |
3 |
Marketing Elective |
3 |
General Elective |
3 |
General Elective |
3 |
Total |
15 |
Spring
Course |
Credits |
BUS 475 Strategic Management |
3 |
BUS 498 Internship |
3 |
Marketing Elective |
3 |
General Elective |
3 |
Total |
12 |
Course |
Credits |
BUS 432 Personal Selling & Sales Management |
3 |
BUS 433 International Marketing |
3 |
BUS 435 Consumer Behavior |
3 |
BUS 436 Marketing Research |
3 |
BUS 437 Advertising & Promotion |
3 |
BUS 438 Supply Chain Management |
3 |
BUS 439 Social Media & Digital Marketing |
3 |
BUS 440 Business to Business Marketing |
3 |
BUS 498 Internship |
|
Total |
12 |