Graphic Design

Student designing on a computer

Graphic Design Concentration

Graphic Design, and design more generally, is the process of bringing form to content. Content is the material, the message, the communicational need. The problem for designers is how to best present that information—what is the most appropriate form for it to take? At Brockport, we not only teach the tools of design, but perhaps more importantly, we emphasize conceptual and methodological approaches for using those tools. We teach students how to develop rational, appropriate and aesthetically elegant solutions to visual communication problems, and then provide the skills to create them. In our quest to prepare students for life beyond graduation, our courses and projects reflect professional processes and real-world problems.


Our facilities have two large computer/teaching studios equipped with powerful Apple computers, relevant industry software, large teaching monitors, and excellent presentation/critique spaces.

Our Programs

Our BA/BS Art-Studio Major, Graphic Design concentration, is a 45-credit major program that provides a well-rounded education in visual communication focusing on graphic design. As part of an Art-Studio degree, Graphic Design students receive the benefit of exploring a wide variety of artistic experiences that enrich the breadth of their aesthetic and creative abilities. There is no portfolio review and admission is open to anyone.

Our Graphic Design Minor is an 18-credit minor program that provides a complimentary experience in graphic design. Any undergraduate student may declare this minor.

To design is much more than simply to assemble, to order, or even to edit. It is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade and perhaps even to amuse. Paul Rand